Our Work

Shopify Plus Upgrade for Outdoor Gear Brand

Hyperlite Mountain Gear is a manufacturer of ultralight backpacking equipment loved all over the world.

Background

Hyperlite has grown year over year for more than a decade, but came to us ready to make a significant leap.

Shopify Plus Optimization
Shopify
Outdoor Gear

The Solution

We collaborated with the Hyperlite team to recognize the advantages of upgrading to Shopify Plus and took decisive action to capitalize on them.

Transitioning to Shopify Plus enabled Hyperlite to swiftly boost their AOV through in-checkout upsells. It also empowered them to maintain a highly successful pro-program, deliver a branded B2B experience, and harness the full potential of Shopify's features, including scripts for enhanced functionality.

This move, coupled with a more specialized server network, directly contributed to Hyperlite's capacity to execute necessary promotions and effectively cater to their customer base.

The introduction of built-in tax reporting and a purpose-built wholesale channel, along with automation features, significantly enhanced Hyperlite's operational efficiency and customer service capabilities.

The Outcome

By upgrading to Shopify Plus, we were able to help Hyperlite level up the way they serve and market to their ever-growing customer base.

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